Jerry Rackley

Associate Professor Of Professional Practice

Marketing & International Business

BIO & RESEARCH INTERESTs

Rackley brings 40 years of sales and marketing experience to the classroom and the consulting clients he serves. He authored "Marketing Analytics Roadmap: Methods, Metrics, and Tools" and co-authored "Modern Marketing Principles" and "Services and Experience Marketing".

OKLAHOMA STATE UNIVERSITY APPOINTMENTS

  • Associate Professor Of Professional Practice
    Oklahoma State University, Marketing & International Business, Stillwater, Oklahoma, United States1 Jul 2026 - present

ACADEMIC POSITIONS

  • Asst. Professor of Professional Practice and Asst. Dept. Head
    Spears School of Business1 Jan 2021 - present
  • Adjunct Instructor
    Oklahoma State University, Marketing & International Business, Stillwater, Oklahoma, United States1 Jan 2007 - 30 Jun 2026
  • Lecturer
    Spears School of Business1 Aug 2007 - 1 Dec 2020

NON-ACADEMIC POSITIONS

  • Director of Marketing
    Hostbridge Technology1 Sep 2017 - 1 Aug 2022
  • Chief Analyst
    Demand Metric Research Corporation1 Sep 2011 - 1 Dec 2019
  • Executive Director of Corporate Marketing
    Stillwater National Bank1 Jan 2004 - 1 Jan 2011
  • Owner and Principal
    Rackley Communications1 Jan 2000 - 1 Jan 2004
  • Director of Corporate Communications
    Esker Global Software1 Jan 1995 - 1 Jan 2000
  • Product Manager
    Teubner & Associaties1 Jan 1993 - 1 Jan 1995
  • Management
    International Business Machines1 Jan 1983 - 1 Jan 1993

DEGREES

  • MBA, Marketing And Marketing Research
    Southeastern Oklahoma State University, United States, Durant, Oklahoma2020

FACULTY/STAFF OR STUDENT

  • Faculty/Staff

CAMPUS

  • Oklahoma State University - Stillwater

AVAILABILITY

  • Undergraduate recruitment support

DEPARTMENT

  • Marketing & International Business